Christel has over 13 years’ experience in the self-storage industry, both as an operator and as a supplier. She has specific experience in marketing strategy, IT and management. She is the author of ‘The Cutting Edge of Self-Storage’ book series, with the first release in 2019 of ‘Sales & Service’. She is also a regular trainer and speaker for the European self-storage associations. She usually speaks on topics relating to sales, marketing, leadership and business growth. She does this drawing on her extensive professional and educational background in the growth of small and medium sized businesses.